The business stack

One framework.
Built around your objectives.

Choose the role your digital twin needs to play, then bring together the modules, level of detail and ongoing support that fit your project.

  1. 01
    Sector

    Your space and audience

  2. 02
    Package

    The purpose of the experience

  3. 03
    Modules

    The capabilities you need

  4. 04
    Module tiers

    Base · Plus · Premium · Bespoke

  5. 05
    Service layer

    Active · Inactive

  6. 06
    Commercial model

    Core · Subscribe · Zero · Flex

Four connected stages

Choose what your
digital twin will do.

From a clear spatial record to an interactive companion or operational tool. Each package has its own role and included module suite.

01 · Capture

Reality Tour

Create the spatial foundation.

A navigable 3D/360° version of your space for viewing, marketing, orientation and documentation.

Included modules
MediaMapsInsight
Optional modules
TimelineStoriesProtectConnectSocial Media

02 · Experience

Branded Experience

Make the experience yours.

Branded navigation, menus, highlights and calls to action that guide people through your space.

Included modules
MediaMapsStoriesGuideInsightSocial Media
Optional modules
AccessCommerceTimelineConnectForms

03 · Engage

Digital Companion

Connect people with your stories.

Interpretation, multilingual routes and interactive content before, during and after a visit.

Included modules
StoriesGuideTimelineMediaMapsAccessInsightVault
Optional modules
CommerceDataHubLearnARConnectFormsSocial Media

04 · Operate

LiveOps

Put your digital twin to work.

Asset information, maintenance, forms, training and operational reference connected to the real place.

Included modules
MapsDataHubFormsLearnInsightConnectProtectBIM
Optional modules
AccessMediaTimelineARVaultSocial Media

Included modules are configured at Base, Plus, Premium or Bespoke level. Set a shared default tier or select a different tier for individual modules.

The module suite

17 ways to extend
the experience.

Combine content, navigation, engagement and operational tools. Your proposal defines which modules are included and how far each one goes.

01

ImmerTwin Media

Photo, video and visual assets for your experience and campaigns.

02

ImmerTwin Stories

Curated routes and stories through places, collections and themes.

03

ImmerTwin Learn

Training, education and guided learning for staff and visitors.

04

ImmerTwin Timeline

History, project phases and before-and-after storytelling.

05

ImmerTwin Vault

Archived exhibitions, events and digital preservation.

06

ImmerTwin Guide

Audio, multilingual and accessible visitor routes.

07

ImmerTwin Maps

Mini-maps, plans and navigation across complex spaces.

08

ImmerTwin DataHub

Connected records, content and operational data.

09

ImmerTwin Connect

Website, CRM, booking and external platform integrations.

10

ImmerTwin Access

Sign-in, member areas and controlled content visibility.

11

ImmerTwin Forms

Enquiries, feedback, onboarding, inspections and reports.

12

ImmerTwin AR

Augmented overlays, reconstructions and historic comparisons.

13

ImmerTwin Insight

Understand engagement and how people use the experience.

14

ImmerTwin Commerce

Ticketing, bookings, paid access, donations and upgrades.

15

ImmerTwin Protect

Condition records, risk documentation and compliance evidence.

16

ImmerTwin Social Media

Launch campaigns, short-form edits and social-ready content.

17

ImmerTwin BIM

Model coordination, asset information and technical workflows.

Start with your world

Different places.
A shared foundation.

Configure the platform around the way people discover, visit, use and manage your spaces.

Property & commercial

ImmerTwin Home
Homes & residential property
ImmerTwin Enterprise
Offices & commercial portfolios
ImmerTwin Shop
Retail, restaurants & showrooms
ImmerTwin Stay
Hotels & hospitality

Industry & operations

ImmerTwin Build
Construction & project coordination
ImmerTwin Ops
Facilities & maintenance
ImmerTwin Make
Manufacturing & training
ImmerTwin Insure
Risk & condition records
ImmerTwin Restore
Renovation & conservation

Specialist & experience

ImmerTwin Marine
Boats, yachts & charters
ImmerTwin Heritage
Museums, galleries & heritage
ImmerTwin Leisure
Sport, fitness & wellness
ImmerTwin Event
Venues, exhibitions & events
ImmerTwin Travel
Tourism & destinations
ImmerTwin Health
Health & care environments
ImmerTwin Education
Schools, campuses & learning

Configure the delivery

The right depth.
The right support.

Module tiers define capability. Service layers define ongoing management. Commercial models define how the project is funded and maintained.

01 · Module tiers

Base

Essential setup and core configuration.

Plus

Richer content and enhanced engagement.

Premium

Deeper integration and advanced functionality.

Bespoke

Custom layouts, data and specialist workflows.

02 · Service layer

ImmerTwin Active

Keep the experience evolving.

Ongoing updates, optimisation, hosting support and content changes within the agreed service.

ImmerTwin Inactive

Keep a static experience online.

A hosted state without active content updates or optimisation.

03 · Commercial models

ImmerTwin Core

Upfront project fee, with fixed monthly hosting and standard maintenance.

ImmerTwin Subscribe

Upfront setup plus a subscription based on users, members or engagement.

ImmerTwin Zero

No upfront cost, with revenue share from generated income. Availability and terms are agreed for the project.

ImmerTwin Flex

Discuss the commercial structure and terms for your project with ImmerTwin.

Complete your configuration

Additional outputs.
More possibilities.

Add-ons sit alongside the module suite: technical files, media production, interface features and hosting options selected for your package.

Reality Tour · Add-on catalogue
  • # 1000
    Add-ons
  • # 1001
    Layout Floor Plan (PNG file)
  • # 1002
    Property Report (CSV file)
  • # 1003
    Schematic Floor Plan (by Matterport)
  • # 1100
    CAD Files
  • # 1101
    Architecture (Standard)
  • # 1102
    Architecture and Interior Furniture (includes Architecture)
  • # 1103
    Architecture and Electrical (includes Architecture)
  • # 1104
    Architecture, Interior Furniture, and Electrical (includes Architecture)
  • # 1200
    BIM Files
  • # 1201
    Architecture (Standard)
  • # 1202
    Architecture and Interior Furniture
  • # 1203
    Architecture and MEP
  • # 1204
    Architecture, MEP and Interior Furniture
  • # 1205
    Architecture and Complex Industrial MEP
  • # 1300
    Other Files
  • # 1301
    MatterPak
  • # 1302
    E57 File
  • # 1303
    TruePlan for Xactimate
  • # 1304
    Google Street View
  • # 1305
    Vrbo & HomeAway 360 Publishing
  • # 1306
    Sketch File .FML
  • # 1400
    Photography
  • # 1401
    Photo - Base
  • # 1402
    Photo - Plus
  • # 1403
    Photo - Premium
  • # 1404
    Photo - Personalised for Instagram
  • # 1405
    Photo - Personalised for Facebook
  • # 1406
    Photo - Personalised for X
  • # 1407
    Photo - Personalised for Pinterest
  • # 1408
    Photo - Personalised for Youtube
  • # 1409
    Photo - Personalised for LinkedIn
  • # 1410
    Photo - Personalised for Google
  • # 1411
    Photo - Personalised for TikTok
  • # 1420
    Photo - 360 for export
  • # 1421
    Photo - 360 integrated into model
  • # 1450
    Drone Photography
  • # 1451
    Drone Photo - Base
  • # 1452
    Drone Photo - Plus
  • # 1453
    Drone Photo - Premium
  • # 1454
    Drone Photo - Personalised for Instagram
  • # 1455
    Drone Photo - Personalised for Facebook
  • # 1456
    Drone Photo - Personalised for X
  • # 1457
    Drone Photo - Personalised for Pinterest
  • # 1458
    Drone Photo - Personalised for Youtube
  • # 1459
    Drone Photo - Personalised for LinkedIn
  • # 1460
    Drone Photo - Personalised for Google
  • # 1461
    Drone Photo - Personalised for TikTok
  • # 1470
    Drone Photo - 360 for export
  • # 1471
    Drone Photo - 360 integrated into model
  • # 1500
    Videography
  • # 1501
    Video - Base
  • # 1502
    Video - Plus
  • # 1503
    Video - Premium
  • # 1504
    Video - Personalised for Instagram
  • # 1505
    Video - Personalised for Facebook
  • # 1506
    Video - Personalised for X
  • # 1507
    Video - Personalised for Pinterest
  • # 1508
    Video - Personalised for YouTube
  • # 1509
    Video - Personalised for LinkedIn
  • # 1510
    Video - Personalised for Google
  • # 1511
    Video - Personalised for TikTok
  • # 1520
    Video - Floor Plans + Essential Rooms (cannot be selected without tour # 1804)
  • # 1550
    Drone Videography
  • # 1551
    Drone Video - Base
  • # 1552
    Drone Video - Plus
  • # 1553
    Drone Video - Premium
  • # 1554
    Drone Video - Personalised for Instagram
  • # 1555
    Drone Video - Personalised for Facebook
  • # 1556
    Drone Video - Personalised for X
  • # 1557
    Drone Video - Personalised for Pinterest
  • # 1558
    Drone Video - Personalised for YouTube
  • # 1559
    Drone Video - Personalised for LinkedIn
  • # 1560
    Drone Video - Personalised for Google
  • # 1561
    Drone Video - Personalised for TikTok
  • # 1570
    Drone Video - 360 for export
  • # 1571
    Drone Video - 360 integrated into model
  • # 1600
    Space Information
  • # 1601
    Base - None
  • # 1602
    Plus - Compact
  • # 1603
    Premium - Everything
  • # 1700
    Advanced Options
  • # 1701
    Space Search
  • # 1702
    Defurbish
  • # 1703
    Dollhouse
  • # 1704
    Floor Plan (top down perspective of the space)
  • # 1705
    Property Layout (see room labels and dimensions)
  • # 1706
    Room Labels
  • # 1707
    Floor Selection
  • # 1708
    Measure Mode
  • # 1709
    Mini Map
  • # 1710
    Quick Link
  • # 1711
    Business Card
  • # 1800
    Tour & Highlight Reels
  • # 1801
    Base - Highlight Reel (default)
  • # 1802
    Plus - Highlight Reel (custom)
  • # 1804
    Premium - Highlight Reel (custom) - Floor Plans + Essential Rooms
  • # 1805
    Base - Story Tour (guided walkthrough with description)
  • # 1900
    Tags
  • # 1901
    Base - Tag (Text & Description)
  • # 1902
    Plus - Tag (Text, Description, Photos)
  • # 1903
    Premium - Tag (Text, Description, Photos, Links)
  • # 2000
    Monthly Subscription
  • # 2001
    Monthly hosting - 1 Space
  • # 2002
    Monthly hosting - 2 Spaces
  • # 2003
    Monthly hosting - 3 Spaces
  • # 2004
    Monthly hosting - 4 Spaces
  • # 2010
    Monthly hosting and reporting - 1 Space
  • # 2011
    Monthly hosting and reporting - 2 Spaces
  • # 2012
    Monthly hosting and reporting - 3 Spaces
  • # 2013
    Monthly hosting and reporting - 4 Spaces
Branded Experience · Add-on catalogue
  • # 5000
    Features
  • # 5001
    Tour Number / Users
  • # 5002
    Multilinguality
  • # 5003
    Web-Wayfinder
  • # 5004
    Mattertag CSV Export/Import
  • # 5005
    360° Ariel Dollhouse
  • # 5006
    Passwords
  • # 5007
    En-/disabling Scan Points
  • # 5008
    Avatar meeting · usage and subscription confirmed in your proposal.
  • # 5009
    Whitelabelling
  • # 5010
    Number of Additional Interfaces
  • # 5011
    Favicon
  • # 5012
    Nadir Logo
  • # 5020
    Hotspots
  • # 5021
    Number of Hotspot Images
  • # 5022
    Base - Number of Hotspot Image Points
  • # 5023
    Plus - Number of Hotspot Image Points
  • # 5024
    Premium - Number of Hotspot Image Points
  • # 5050
    Other
  • # 5051
    Snapshot Button (High Res Image Download)
  • # 5052
    CSS / HTML / JS Editor
  • # 5053
    Content & User Management (CMS)
  • # 5054
    Statistics
  • # 5055
    Google Analytics ID
  • # 5056
    Storage Space Text
  • # 5100
    Corporate Design / Branding
  • # 5101
    Base - Colours and Logos
  • # 5102
    Plus - Backend-Branding
  • # 5103
    Premium - Whitelabel Domains, URL-Parameters
  • # 5200
    Multimedia Menu
  • # 5201
    Base - Deeplink Navigation
  • # 5202
    Plus - Media Content
  • # 5203
    Premium - Customisation
  • # 5210
    Multimedia Menu - Gallery
  • # 5211
    Base - Media Gallery
  • # 5212
    Plus - Media Gallery
  • # 5213
    Premium - Media Gallery
  • # 5220
    Multimedia Menu - Sign In
  • # 5221
    Base - Menu Sign In / Sign Up
  • # 5222
    Plus - Menu Sign In / Sign Up
  • # 5223
    Premium - Menu Sign In / Sign Up
  • # 5300
    Advanced Tags
  • # 5301
    Base - Text, image, video, pdf
  • # 5302
    Plus - External link, Tag distance filter, Customised
  • # 5303
    Premium - Live-feeds, Live-chats, Webcams, 'HTML' code
  • # 5400
    Virtual Staging
  • # 5401
    Base - Transparent PNGs or SVGs
  • # 5402
    Plus - 3D Objects
  • # 5403
    Premium - Avatars
  • # 5410
    Virtual Staging - Green Screens
  • # 5411
    Base - Green Screen Video
  • # 5412
    Plus - Green Screen Video
  • # 5413
    Premium - Green Screen Video
  • # 5500
    Augmented Reality
  • # 5501
    Initial Set-up Fee
  • # 5510
    Monthly Visits - 1000
  • # 5511
    Monthly Visits - 2000
  • # 5512
    Monthly Visits - 3000
  • # 5513
    Monthly Visits - 4000
  • # 5514
    Monthly Visits - 5000
  • # 5515
    Monthly Visits - 10000
  • # 5600
    Entry Popup
  • # 5601
    Base - Text, image, video
  • # 5602
    Plus - Audio, PDF, or external link
  • # 5603
    Premium - Newsletter, registration form or 'HTML' form
  • # 5700
    Minimap
  • # 5701
    Base - Default Mini Map
  • # 5702
    Plus - Personalised
  • # 5703
    Premium - Custom Mini Map
  • # 5800
    Sweep Point - Action
  • # 5801
    Base - Text, image, video
  • # 5802
    Plus - Audio, PDF, or external link
  • # 5803
    Premium - Link several skins together
  • # 5850
    Sweep Point - Information
  • # 5851
    Base - Sweep Point Information - Title
  • # 5852
    Plus - Sweep Point Information - Title & Description
  • # 5853
    Premium · Scan point information — scope agreed for your project.
  • # 5900
    Highlight Reels
  • # 5901
    Base - Tour Links Base - Total Number of Standard Points in Highlight Reels Total Number of Points with Title Text in Highlight Reels
  • # 5902
    Plus - External Links: Text, Image, Video, Audio, PDF, or external link Plus - Total Number of Standard Points in Highlight Reels Total Number of Points with Title Text in Highlight Reels Total Number of Points with Popup Text in Highlight Reels Total Number of Points with Popup Images, Video, Audio, PDF, or external links in Highlight Reels
  • # 5903
    Premium - Newsletter, registration form or 'HTML' form Premium - Total Number of Standard Points in Highlight Reels Total Number of Points with Title Text in Highlight Reels Total Number of Points with Popup Text in Highlight Reels Total Number of Points with Popup Images, Video, Audio, PDF, or external links in Highlight Reels Total Number of Points with New Unique Forms in Highlight Reels Total Number of Points with Similar Forms in Highlight Reels Total Number of HTML Forms copied from existing Tag HTML Forms
  • # 6000
    Advanced Monthly Subscription
  • # 6001
    Monthly Hosting - 1 Interface
  • # 6002
    Monthly Hosting - 2 Interfaces
  • # 6003
    Monthly Hosting - 3 Interfaces
  • # 6004
    Monthly Hosting - 4 Interfaces
  • # 6005
    Monthly Hosting - 5 Interfaces
  • # 6006
    Monthly Hosting - 6 Interfaces
  • # 6007
    Monthly Hosting - 7 Interfaces
  • # 6008
    Monthly Hosting - 8 Interfaces
  • # 6009
    Monthly Hosting - 9 Interfaces
  • # 6010
    Monthly Hosting - 10 Interfaces
  • # 6050
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 1 Interface
  • # 6051
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 2 Interfaces
  • # 6052
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 3 Interfaces
  • # 6053
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 4 Interfaces
  • # 6054
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 5 Interfaces
  • # 6055
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 6 Interfaces
  • # 6056
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 7 Interfaces
  • # 6057
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 8 Interfaces
  • # 6058
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 9 Interfaces
  • # 6059
    Monthly Hosting, Statistics, Heatmap, Google Analytics (GA4 ID) - 10 Interfaces

Digital Companion & LiveOps

Reality Tour and Branded Experience add-ons can also be scoped for Digital Companion and LiveOps. Digital Companion can extend further through tailored layouts, interactive features, content structures and specialist journeys.

Selection, compatibility, quantities, hosting and any third-party costs are confirmed in your proposal.

Your space. Your audience. Your platform.

Let’s build the right
combination for you.

Tell us about your space and what you want to achieve. We’ll help define the package, modules and support that fit.