ImmerTwin · Platform packages

Digital Companion

Every place has a story.
Help people explore yours.

A guided digital layer for places, people, stories and operations. Connect immersive 3D/360° tours with routes, media and multilingual content — before, during and after a visit.

01 · Before the visit

Explore & prepare

Preview the space, understand the layout and plan your visit.

02 · During the visit

Follow & discover

Find your route, uncover stories and engage with the place.

03 · After the visit

Revisit & learn

Return to the experience and continue the story from anywhere.

A place with context

Give every visit
more depth.

Turn a real-world location into an interactive experience. Visitors, customers, staff, students and remote audiences can explore with guidance and content tailored to their needs.

Immersive place access

A 3D/360° environment that lets people move through a real space online.

It gives audiences a clear visual understanding of the location, layout, scale and atmosphere.

Visitors, customers, students, remote audiences and internal teams.

Interactive interpretation

Clickable hotspots, labels, media panels, object notes, archive material and contextual information.

It turns a passive walkthrough into a guided, informative and story-led experience.

Museums, heritage sites, venues, tourism sites, schools and cultural organisations.

Guided visitor journeys

Curated paths, highlight reels, themed routes, floor plans, room lists and structured navigation.

It helps different audiences find the most relevant content quickly and confidently.

Families, first-time visitors, accessibility users, schools, event guests and sales teams.

Content layers

Different levels of information can be added for general visitors, specialists, education users or staff.

Why it matters
One digital environment can serve multiple audiences without overloading the main experience.

Who benefits
Public visitors, expert users, staff, guides, teachers and operational teams.

Pre-visit and post-visit value

The experience can support discovery before arrival and continued engagement after the visit.

Why it matters
It extends the value of the physical location beyond opening hours and beyond the visit itself.

Who benefits
Marketing teams, visitor experience teams, tourism partners and repeat audiences.

Analytics and insight

Visitor behaviour, popular spaces, interaction levels and content engagement can be measured.

Why it matters
It helps organisations understand what people look at, where they spend time and what content performs.

Who benefits
Management teams, marketing teams, funders, sponsors and operational stakeholders.

Digital companion value

A connected digital layer built around a real place, not a detached website or isolated app.

Why it matters
It improves access, engagement, education, marketing, operations and long-term digital asset value.

Who benefits
Any organisation that needs its physical space to work harder online.

The building blocks

One space.
Layers of possibility.

Build around the purpose of your space: visitor experience, education, promotion, commercial activity or operations. Explore the components that can shape your Digital Companion.

3D / 360° virtual environment

A navigable digital version of the physical space, captured to show layout, atmosphere, movement and visual context.

Digital Companion benefit
Creates the foundation for remote access, orientation and immersive exploration.

Interactive hotspots

Clickable information points placed inside the tour to explain rooms, objects, features, services, exhibits or processes.

Digital Companion benefit
Turns the space into a guided information layer rather than a simple visual walkthrough.

Guided routes

Curated visitor journeys, highlight reels, themed paths, short routes, education routes or sales routes.

Digital Companion benefit
Helps different audiences follow the most relevant experience for their needs.

Maps and plans

Floor plans, site plans, level selectors, room lists and spatial navigation aids.

Digital Companion benefit
Improves orientation, wayfinding and confidence before and during the visit.

Media integration

Photography, video, audio, archive material, downloadable documents, links and embedded content.

Digital Companion benefit
Allows the digital space to carry richer storytelling, promotional and educational material.

Multilingual content

Visitor information can be prepared in multiple languages where required.

Digital Companion benefit
Supports international visitors, tourism audiences and wider remote access.

Audience-specific content

Different content depths can be created for general visitors, children, schools, specialists, staff or partners.

Digital Companion benefit
One platform can serve multiple user groups without making the main experience too heavy.

Accessibility support

Remote access, pre-visit planning, visual previews, route information and alternative content formats can be added.

Digital Companion benefit
Helps more people understand the space before arriving or access it when they cannot visit physically.

Analytics

Reporting can show views, engagement, popular spaces, device use, language use and interaction patterns.

Digital Companion benefit
Provides evidence for marketing, funding, operational decisions and future content planning.

Access control

Public, private, timed, ticket-linked, education-linked or member-linked access can be considered where appropriate.

Digital Companion benefit
Supports controlled digital access, premium content, education use and commercial opportunities.

Operational layers

Optional internal layers can support training, maintenance notes, asset information, safety guidance or staff onboarding.

Digital Companion benefit
Extends the platform from visitor experience into business and operational use.

Ongoing updates

Content can be updated as spaces change, exhibitions rotate, services evolve or new campaigns are launched.

Digital Companion benefit
Keeps the Digital Companion relevant as a long-term asset instead of a one-off digital record.

Components, content volumes, languages, access arrangements and ongoing updates are agreed for your project.

Different people, shared place

An experience for
every audience.

Offer the right depth of information for each person — from a first visit to a learning session, a sales conversation or staff familiarisation.

01

Visitors and customers

Explore the space, understand what is available, follow routes and revisit key information later.

Better confidence, stronger engagement and a more useful visit.

02

Remote audiences

Access the location digitally when they cannot attend in person.

Wider reach beyond geography, opening hours and physical access limitations.

03

Schools and education groups

Use guided learning paths, object information, media and structured content before or after a visit.

Improved educational value and extended classroom access.

04

Marketing teams

Use the experience for campaigns, links, QR codes, social content, landing pages and audience engagement.

Stronger digital promotion with measurable visitor behaviour.

05

Sales and venue teams

Show spaces remotely, explain layouts, present options and support enquiries before a physical visit.

Higher-quality enquiries and better pre-qualification.

06

Operations and staff

Use internal layers for orientation, training, planning, maintenance notes or site familiarisation.

Improved staff knowledge and operational consistency.

07

Management and funders

Review analytics, engagement data, access statistics and content performance.

Clearer evidence of digital reach, impact and long-term value.

08

Partners and sponsors

Connect campaigns, sponsorship visibility, tourism promotion or premium content to the digital experience.

New ways to create visibility, collaboration and digital revenue opportunities.

Where it works

Built around
your kind of place.

From collections and classrooms to venues and operational sites, connect the physical space with the information people need.

Museums and heritage

Interpretation, object stories, guided routes, education content, archive layers and remote access.

Deeper cultural engagement and broader audience access.

Tourism sites

Destination previews, visitor orientation, multilingual guidance, local partner links and itinerary support.

Better visitor planning and stronger destination promotion.

Events and exhibitions

Digital event capture, exhibitor zones, sponsor visibility, post-event access and interactive floor plans.

Extended event life and improved return from temporary installations.

Hotels and venues

Room previews, wedding/event layouts, conference spaces, guest orientation and premium service promotion.

More confident bookings and better pre-arrival experience.

Leisure and sport

Gym orientation, class areas, member onboarding, facility tours, training zones and accessibility previews.

Improved onboarding, sales support and member confidence.

Showrooms and retail

Product zones, remote browsing, sales content, guided product routes and enquiry links.

More engaging product discovery and better lead generation.

Property and real estate

Remote viewings, layout understanding, feature explanations, local area links and premium listing content.

Higher-quality buyer interest and fewer wasted viewings.

Training and operations

Internal site familiarisation, safety notes, maintenance references, workflows and staff onboarding.

Reduced explanation time and improved operational clarity.

Explore ImmerTwin sectors ↗

Value beyond the visit

Keep your place
working online.

A reusable digital asset can help you explain your space, extend engagement and understand how people explore it.

01

Stronger digital presence

Your physical place becomes easier to explore, explain and promote online.

02

Better visitor understanding

People can see the space, follow guidance, understand context and prepare before they arrive.

03

Extended engagement

The experience continues after the visit through routes, media, education content and follow-up links.

04

Improved accessibility

Remote access, visual previews and layered content help more people engage with the space.

05

Measurable insight

Analytics help show what audiences look at, how they navigate and which content attracts attention.

06

Commercial opportunity

The platform can support enquiries, bookings, memberships, ticketing links, sponsorship, donations or premium content where relevant.

07

Long-term asset value

The Digital Companion becomes a reusable digital asset that can evolve as the space, content or business changes.

Part of the ImmerTwin platform

Shape your
Digital Companion.

Choose your content layers and the depth of each module, then plan how the experience will be maintained.

Choose Base, Plus, Premium or Bespoke module depth. Hosting, ongoing services, integrations and any third-party costs are scoped in your proposal.

Compare all packages ↗

Your next step

Bring your place
closer to people.

Tell us about your space, your audience and the stories you want to share. Let’s build your Digital Companion.