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Explore ImmerTwin Packages
Are you struggling to find the right ImmerTwin package for you?
Explore our ImmerTwin packages and see how each option can support your project – from immersive capture and branded presentation to long-term facilities and asset management.
Reality Tour, Branded Experience & LiveOps
A simple way to understand the ImmerTwin package structure: Reality Tour creates the immersive foundation, Branded Experience transforms that foundation into a tailored client-facing presentation, and LiveOps supports facilities and asset management by keeping digital spaces, site information, updates, and operational content organised over time.
Quick comparison
A high-level comparison of the three main ImmerTwin package types, designed to help clients understand whether they need a core immersive tour, a branded interactive experience, or an operational digital layer for facilities and asset management.
| Package | What it is | What you get | Best for |
|---|---|---|---|
| Reality Tour | The core immersive tour package for showing a real space online. | 360° / 3D capture, spatial navigation, basic presentation, and a professional digital tour asset. | Clients who need a clear, reliable, immersive way to present a property, venue, site, or space. |
| Branded Experience | An enhanced presentation layer built around the client’s brand, audience, and commercial goals. | Custom menus, branded styling, guided routes, interactive content, galleries, links, hotspots, and richer user journeys. | Businesses that want their tour to feel more premium, structured, interactive, and commercially useful. |
| LiveOps | An operational digital layer for facilities and asset management. | Digital site records, asset notes, operational references, update management, maintenance information, QR-linked access, and managed content updates. | Facility managers, asset owners, estate teams, property operators, site managers, and organisations managing spaces over time. |
Expanded package comparison
Each ImmerTwin package can be used independently, but the strongest value comes when they are layered together: Reality Tour provides the spatial foundation, Branded Experience adds commercial and visual structure, and LiveOps turns the digital environment into a useful operational layer for facilities, asset information, and ongoing site management.
See the full comparison
| Feature / Area | Reality Tour | Branded Experience | LiveOps |
|---|---|---|---|
| Core purpose | Create an immersive digital version of a real space. | Turn the tour into a structured branded presentation. | Support facilities and asset management through a maintained digital operational layer. |
| Primary value | Visibility, spatial understanding, and remote access. | Brand alignment, guided journeys, stronger engagement, and conversion support. | Operational clarity, asset visibility, maintenance reference, site knowledge, and long-term information management. |
| Typical deliverables | 360° / 3D tour, core navigation, scan capture, and tour hosting setup. | Custom interface, menu structure, hotspots, galleries, links, calls-to-action, branded styling, and user journeys. | Asset information points, facilities notes, maintenance links, inspection references, QR-linked access, site documentation, and managed updates. |
| Branding | Basic or light branding. | Strong branded presentation aligned with the client’s identity and audience. | Operational branding and structured internal presentation for teams, contractors, stakeholders, or asset owners. |
| Interactivity | Core interactive navigation through the space. | Enhanced interaction through menus, hotspots, galleries, guided paths, and embedded content. | Interactive access to asset records, maintenance notes, equipment locations, room data, operational documents, and site-specific information. |
| Content depth | Focused on showing the space clearly. | Adds richer content such as descriptions, media, links, routes, booking prompts, and sector-specific information. | Supports deeper operational content such as asset IDs, warranties, inspection notes, maintenance schedules, emergency information, and document links. |
| Commercial use | Useful for visibility and basic presentation. | Stronger for enquiries, bookings, visitor journeys, property marketing, venue promotion, and campaign landing pages. | Supports asset control, facilities workflows, contractor coordination, compliance reference, handover records, and operational decision-making. |
| Analytics and insight | Basic platform statistics where available. |
Branded Engagement Can include stronger tracking structure through links, CTAs, QR codes, and campaign routes. |
Can support operational usage review, QR access tracking, asset information access patterns, and update/change visibility where tracking is available. |
| Updates after launch | Usually limited unless separately requested. | Updates possible but typically tied to a defined project scope. | Designed for ongoing site, asset, facilities, documentation, and operational content updates. |
| Facilities management | Provides visual/spatial context only. | Can present selected facilities information in a clearer interface. | Designed to support room data, asset information, equipment locations, maintenance references, contractor guidance, and operational site knowledge. |
| Asset management | Not usually the main purpose. | Can highlight key assets as part of a presentation journey. | Can structure asset points, documentation links, photo references, equipment tags, QR-linked records, and ongoing asset updates. |
| Best suited to | Clients needing a professional immersive tour. | Clients wanting the tour to feel premium, useful, guided, branded, and commercially structured. | Clients managing buildings, estates, venues, facilities, equipment, maintenance information, or operational site records. |
| Long-term value | A durable immersive record of the space. | A stronger digital presentation asset with more engagement and commercial value. | A maintained operational asset that can evolve with the building, site, equipment, team, and facilities workflow. |
How the packages work together
| Combination | What it creates | Best use case |
|---|---|---|
| Reality Tour only | A clear immersive tour showing the space online. | Simple visibility, remote viewing, basic property/venue presentation, and spatial understanding. |
| Reality Tour + Branded Experience | A more complete branded, guided, and interactive digital presentation. | Premium properties, venues, museums, hospitality, tourism, commercial spaces, and businesses that need stronger engagement. |
| Reality Tour + LiveOps | A spatial digital record that also supports facilities and asset information management. | Buildings, commercial spaces, estates, museums, hotels, showrooms, gyms, venues, and operational sites requiring asset/location-based information. |
| Reality Tour + Branded Experience + LiveOps | A complete digital environment that supports presentation, engagement, facilities information, asset records, and ongoing updates. | Clients needing both public-facing presentation and internal operational value from the same digital environment. |
Option selection
| Client requirement | Recommended package |
|---|---|
| A professional immersive tour that allows people to view and understand the space online. | Reality Tour |
| A more polished, branded, guided, and interactive tour experience with stronger marketing and presentation value. | Branded Experience |
| Facilities and asset management support, including site records, operational notes, maintenance information, QR-linked access, and managed updates. | LiveOps |
